Verizon Media / National Portrait Gallery
Black is the New Black AR App
Augmented reality app for the National Portrait Gallery in London, bringing portraits to life for the Black Is The New Black exhibition.
The display brings together exceptional figures from the world of politics, business, culture, religion and science, acknowledging the significant contributions of black Britons to contemporary culture.
Amongst the high profile sitters are Naomi Campbell, Sir Trevor McDonald, Thandie Newton, Dizzee Rascal, Laura Mvula, Sir Lenny Henry and Les Ferdinand, photographed by Simon Frederick as part of his acclaimed BBC TWO documentary Black is the New Black, broadcast in 2016.
Each of the 38 portraits featured in the display was brought to life through an augmented reality app, enabling visitors to view video interview content from the BBC TWO Black is the New Black series on their mobile screens.
After downloading the app, visitors can hold their phones up to the portraits, which will come to life with moving images and audio of the sitter.